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MARKETING SPECIALIST · CRM OPS · AUTOMATION

Hi! I'm Naomi Creath 

a marketing automation and CRM operations specialist. I build workflows, lifecycle stages, lead scoring, and reporting that translate business needs into measurable performance. If you're looking for someone who can turn your marketing systems into a real growth engine, you're in the right place.

02 / 07Credentials
Credentials

My HubSpot Credentials.

I've earned certifications across the disciplines I use most — marketing software, inbound strategy, and account-based marketing.

Certified · 2024
HubSpot Marketing Software
HubSpot Academy
Certified · 2024
Inbound Marketing
HubSpot Academy
Certified · 2024
Account-Based Marketing
HubSpot Academy
03 / 07My Work
04 / 07About
Section 01 · About
Naomi Creath portrait
About

A little about me

Marketing Automation & CRM Operations Specialist

I'm a HubSpot-focused specialist with hands-on experience implementing, optimizing, and managing end-to-end automation across HubSpot, Salesforce, and Zoho. My work covers workflows, onboarding, data hygiene, reporting, segmentation, and team enablement — I translate business goals into technical solutions that actually work.

Based In
Hemet, CA
Contact
naomicreath23@gmail.com
951-795-0539
Education
M.S. Digital Marketing & Advertising
Liberty University, 2022
B.A. Studio Art
California State University, 2019
05 / 07Experience
Experience

Where I've done this work.

Turf Distributors
Temecula, CA
May 2021 – Present
Marketing Operations Specialist
  • I own CRM + automation strategy across HubSpot, Salesforce, and Zoho — workflow architecture, scoring models, lifecycle stages, dashboards, and nurture automation.
  • I ensure data integrity through enrichment, deduplication, segmentation, and custom property governance.
  • I diagnose and optimize automation performance, improving funnel efficiency and platform adoption.
  • I collaborate cross-functionally on CRM structure, reporting, and enablement; I train users and build documentation.
Paragon Integrated Medical
Lake Elsinore, CA
Sep 2020 – May 2021
Marketing Specialist
  • I built automated email nurture campaigns and referral workflows to increase engagement and retention.
  • I managed CRM-driven patient communication and reporting strategies to drive lead-to-appointment outcomes.
Curvy Couture
Los Angeles, CA
Jun 2017 – Aug 2017
Marketing Assistant / Intern
  • I optimized product listings in Shopify, improving visibility, tagging, and metadata accuracy.
  • I supported digital marketing, content capture, and creative asset development for campaigns.
Fam Brands
Los Angeles, CA
Jun 2016 – Aug 2016
Marketing Assistant / Intern
  • I assisted with influencer marketing coordination, outreach workflows, and performance tracking.
06 / 07Services
What I Do

My focus and specialities.

Full Toolkit

Here are the tools I use and the skills I bring to every project. I live in HubSpot, but I work across the whole marketing stack.

HubSpotSalesforceZohoZapierShopifyAsanaMondayCall Tracking MetricsKlaviyoDistributelyCallRail
HubSpot AdminHubSpot AutomationCRM ImplementationsData MigrationsCustom PropertiesLifecycle StagesLead ScoringReporting DashboardsWorkflowsAPI Integrations (Zapier)Email + SMS AutomationData HygieneTraining & DocumentationA/B TestingABMProject Management
07 / 07Contact
Get in Touch

Let's talk.

Tell me about your stack and your goals. I'll take a look and propose a few solutions that match where you are today.

naomicreath23@gmail.com
951-795-0539
Hemet, CA
NaomiCreath

I build marketing systems that generate, nurture, and convert.

© 2026 Naomi Creath
Built for clarity, designed for systems.
Naomi CreathContact